We specialize in campaigns across TikTok, Instagram, and YouTube, leveraging a vast network of creators to deliver compelling and data-driven campaigns.

We are an influencer marketing agency that has run all sorts of campaigns for businesses in both B2B and B2C spaces. Some example industries include: clothing & apparel, retail, crypto, gaming, 3D printing, consumer electronics, skincare, beauty, e-commerce, food & restaurants, fintech, and much much more. See a larger list of our clients here.

When selecting influencers for our campaigns, we often look for true content creators and not merely people with large followings. We have a full-time team dedicated to making sure you are matched with the right creators: our Creator Partnerships team.

We typically look for the three "R"s: resonance, relevance, and reach. In looking for "resonance" we are asking: "Does this creator's content already  have the trust of the community / subculture / demographic we are selling to?" In looking for "relevance" we are asking: "Do these creators make content that is associated with the niche you are targeting?" Finally, in looking for "reach" we are asking: "Do these creators consistently create content that drives real engagement, not just empty impressions?"

We have worked with a huge variety of clients, from early stage start-ups to members of the Fortune 500. Some of the most notable brands include GNC, Amazon, Lyft, Johnson and Johnson, Crocs, Skillshare, Blue Chew, J. Crew Factory, and many more. See a larger list of our clients here.

We measure campaign success based on your goals. It's as simple as that. Is your goal to drive massive brand awareness while staying under a target CPM? Then that's how we'll measure success. Is your goal to drive a ton of purchases while staying under a target CPA? Then that's how we'll measure success. Generally we see two big overarching goals: brands either want to generate huge awareness or they want to drive more revenue directly. Often it's a combination of both. We will work with you to set up KPIs for your campaign that make sense for you.

No! While we do specialize in medium to enterprise sized brands, we work with any brand that meets our minimum budget requirements. We will work with brands of all sizes. No matter what your size, we will work with you to come up with a campaign strategy that makes sense for your brand and your goals.

Yes. Depending on your goals, we often recommend ads as a part of our overall service package. By including ads we are able to take the best-performing UGC and then amplify it with ads - this allows us to dial in our targeting and to start turning awareness into conversions. We have an ads team devoted specifically to this.

We are a full service influencer marketing agency, which means that we handle every single touch-point of your influencer campaigns. We craft your creative strategy, we select the perfect influencers for your brand (with your approval), we handle all outreach and negotiations with those influencers, we handle all content briefing and make sure that it is all posted to spec, and we track and analyze the performance of the campaign - allowing us to both report to you as it happens and to optimize as we go.

In terms of platforms, we run our full-service campaigns on TikTok, Facebook, Instagram, and YouTube. We can run campaigns either as pure organic content campaigns or as a combination of both organic content and ads. Generally, we recommend the latter, although we work on a case by case basis.

No. While we are recognized as leaders in the TikTok influencer marketing space, we have also run very successful campaigns on other platforms like YouTube and Instagram. We go wherever your largest target addressable market is spending their time online.